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Articles Archive for December 2008

Kelsey Group, Local Media »

[19 Dec 2008 | No Comment | ]

Highlighting the dynamic nature of local markets and building off the research and themes they have echoed throughout the year (see the ILM Conference podcasts with Peter Krasilovsky and Michael Boland), The Kelsey Group has just released more than two-dozen key trends to watch for in 2009 in interactive local media, global Yellow Pages and …

Advertising »

[18 Dec 2008 | No Comment | ]

Posted by: Rick Ducey
Chief Strategy Officer, BIA
Credit crunch, debt crisis, falling Fed rates, real estate valuations plummeting, unemployment rising, auto bail out on the horizon . . . pretty much every sector of our recession economy is feeling pain.
Conventional wisdom holds that the media industries are relatively more robust in down economies as people will …

Radio »

[12 Dec 2008 | No Comment | ]

Posted by Rick Ducey
CSO, BIA
This is the last post of Questions and Answers from the BIA Webinar, Revitalizing Traditional Media: Radio. For more information about this event, please visit our Webinars page at: http://www.bia.com/webinars. There you can read a summary of the event, view a video of the webinar, download slides, and listen to the …

Radio »

[5 Dec 2008 | One Comment | ]

Posted by: Rick Ducey, CSO BIA
During the Revitalizing Traditional Media Webinar (which can be viewed at: http://www.bia.com/webinars), there were more questions asked than the speakers had time to answer. In an effort to answer those questions, BIA will post a couple blog entries with the questions followed by the answers. This is the first of …