Articles in the Digital Media Category
Advertising, Digital Media, Featured »
Local radio stations continue exploring for effective ways to grow and diversify revenue by developing and selling cross-platofrm sales packages. It’s tough trying this on your own, so many stations are working with vendors and in partnerships to extend business models beyond the over-the-air platform in ways that leverage radio’s core assets of brand, localism, …
Digital Media, Local Media, Radio, television »
Seven Philadelphia CBS-TV and radio stations have combined their news resources to create a new Digital Out of Home (DOOH) News Network utilizing 39 CBS Always On “Digital Newsstands.” The Newsstands include HDTVs and a 24 hour news ticker.
The Digital Newsstands have been created in partnership with Center City Direct, a local marketing and technology company. It is a division of Alternative Media Holdings, which also provides DOOH services to retailers, office buildings and other street-level installations.
Stations included in the partnership include KYW-TV (CBS), WPSG-TV (CW), KYW-AM, WOGL-FM, WYSP-FM, WIP-AM and WPHT-AM. In addition to local news and weather, the newsstands will also feature tourist information. Ultimately, more than 120 newsstands are envisioned.
Thanks to TV NewsCheck for the scoop Philadelphia CBS-TV and radio stations have combined their news resources to create a new Digital Out of Home (DOOH) News Network utilizing 39 CBS Always On “Digital Newsstands.” The Newsstands include HDTVs and a 24 hour news ticker.
Digital Media, Headline, television »
By Rick Ducey and Steve Passwaiter
LIN TV Corporation (TVL/NYSE) is a public company with 27 television stations in 17 markets, reaching about 11.5 million households each week. This makes LIN one of the largest television group owners in the country. LIN’s stations typically rank first or second in the Nielsen ratings, both overall and in …
Digital Media, Radio, television »
Posted by Mark Fratrik
After many years the transition to digital television is being realized. HD Radio service is now available at many radio stations with receivers also available. Conversion to these digital transmission technologies provides incredible opportunities for broadcasters to expand their …
Digital Media, Finance, General, Radio, television »
Mark Fratrik, VP BIA Financial Network
Remarks to the MMTC Conference Panel
Mark Fratrik, Ph.D., was invited to present at the Minority Media and Telecommunications Council (MMTC) conference in July 21, 2008. In his presentation, Dr. Fratrik offered an overview of the current status of the media and telecom industries and what new entrants need to do …
Digital Media »
“It is an unsettling time to be a journalist. You are either on the edge of extinction or in charge of the universe . . . Access to the Internet gives the generations living today the choice to be the best-informed, or the worst-informed, human beings in history – but we will never be able to claim that we were the least-informed. Celebrity, slime and crude polemics pour from the electronic faucets as easily as high-minded exegeses.” Jim Hoagland, WashingtonPost.com, March 2, 2008
There is a certainly duality to the fabric holding together what we tend to call the “digital media.” One fundamental reality is that pretty much all media are digital now, at least for most of their lifecycle. This includes even magazines and newspapers which earn increasing portions of their revenues and readership from digital versions of their products.
Digital Media, Internet »
Posted by: Rick Ducey
Chief Strategy Officer, BIA
The digital home is a key battleground where companies from several distinct industry segments are betting their converged network futures. The market to provide integrated service packages of voice, video, data and wireless has forged a number of new alliances, mergers, acquisitions and joint exploration in recent years. The …
