The ILM:09 conference Dec. 9-11 in LA is now just around the corner. We’ve handpicked 60 cutting-edge speakers, and we think we are onto something that is really important. I can tell you that signups have been great, too.
Recent adds to the speaker roster include Twitter’s Anamitra Banerji and AT&T Interactive’s Greg Issacs, …

Don’t take The Kelsey Group’s word for the fact that more marketers are switching some of their advertising dollars into the Internet. Here’s what eMarketer wrote a week ago. “In the wake of the global economic downturn, marketers worldwide are shifting more of their budgets into cheaper, more-measurable categories.” The fact that eMarketer actually put …

Highlighting the dynamic nature of local markets and building off the research and themes they have echoed throughout the year (see the ILM Conference podcasts with Peter Krasilovsky and Michael Boland), The Kelsey Group has just released more than two-dozen key trends to watch for in 2009 in interactive local media, global Yellow Pages and …

Posted by: Tom Buono
President & CEO, BIA Financial Network
Having just returned from the NAB’s Radio Show in Austin, it was clear to me that I was meeting with executives from two separate industries: major market radio owners and small & medium market radio owners.
The published reports on radio’s demise are dominated by the negative …

The Kelsey Group’s Drilling Down on Local 2008 conference in Seattle really highlighted where the action is in advertising today. As major market newspapers and radio stations suffer from continuing declines in advertising revenue, many media businesses in small and medium markets continue to thrive. Helping the local business get customers and make the cash …

Posted by: Rick Ducey
Chief Strategy Officer
BIA Financial Network
The Kelsey Group’s (www.kelseygroup.com) “Drilling Down on Local ’08: Marketplaces” conference running this week in Seattle has drawn about 450 attendees to listen to several dozen speakers from companies ranging from Fox Interactive Media to Call Genie explain the opportunities they see in the $120 billion local advertising …