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Articles in the Technology Category

Digital Media, Digital Strategies for Broadcasting, Local Media, Management, Mobile/Handheld, Technology, Wireless, television, video »

[9 Jun 2010 | One Comment | ]

What will it take to get a local television station-based mobile DTV service off the ground and running? Leading broadcast groups and networks may just be putting together the alchemy that will breathe life into the monster. Broadcasters across the industry are moving ahead with a rare level of coordination and collaboration.
The Mobile Content Venture …

Advertising, Digital Media, Digital Strategies for Broadcasting, Featured, Internet, Local Media, Management, Mobile/Handheld, OTT, Technology, television, video »

[3 Apr 2010 | No Comment | ]

In a preview of research conducted for Arbitron set to be released at next week’s NAB Show, Larry Rosen, president of Edison Research, reports that television and Internet now stand at a virtual parity in the live’s of Americans 12+ years of age.When asked the  question of which they would give up if …

Advertising, Digital Media, Digital Strategies for Broadcasting, Featured, Internet, Local Media, Management, Mobile/Handheld, Radio, Technology, newspapers, television »

[1 Apr 2010 | No Comment | ]

According to new research released by the Pew Internet and American Life Project, news is personal, portable and participatory:

Portable : 33% of cell phone owners now access news on their cell phones.
Personalized : 28% of Internet users have customized their home page to include news from sources and on topics that particularly interest them.
Participatory : …

Digital Strategies for Broadcasting, Radio, Technology, television »

[9 Mar 2010 | No Comment | ]

Local radio and television stations are in various stages of extending the broadcasting business model from traditional over-the-air to an array of digital platforms. This allows both new inventory with different attributes to be sold and a critical revenue growth path. How these digital incentives by broadcasting firms get resourced, managed, executed and evaluated …

Technology, social media »

[7 Aug 2008 | No Comment | ]

Posted by Michael Hackmer
BIA Financial Network Marketing and Author of HackBlog
A lot of buzz recently has been how Twitter was faster to alert people around the recent earth quakes in California than news organizations. This has led to some conversation about Twitter’s business model and potential applications for businesses.
A few weeks ago I had some …

Technology »

[21 Jul 2008 | No Comment | ]

In this NAB thought leadership video series, Rick Ducey’s digital technology expertise and financial acumen provides insight into the technologies and business models driving the world of content.
Rick specifically answers the questions during this video session:
1) What technologies will drive innovation in the content world going forward?
2) What industries and players are best positioned …