Articles tagged with: AOL
Winning Media Strategies »
Last week at the Winning Media Strategies conference, AOL’s Platform-A called out the imbalance of supply and demand that currently exists in online display advertising.
With respect to ad impressions, the supply side has exploded in the past few years with the changing ways that people are interacting with online media. The increase in page views …
television »
What a time to hold a conference called “Media and Money” but that’s just what Dow Jones and Nielsen did last week. The conference featured a number of top executives from media, private equity, agency and analyst firms who were interviewed by reporters one-on-one and in panels. While there were plenty of silver lining moments, …
General »
Posted by: Rick Ducey
Chief Strategy Officer, BIA Financial Network
With David Rehr’s leadership, NAB’s adopted a more aggressive theme of embracing the digital future rather than letting it just happen. That was sort of an underlying theme at this year’s NAB Futures Summit 2008 held at the Inn at Spanish Bay in Pebble Beach, …
Radio »
Posted by: Rick Ducey
Chief Strategy Officer, BIA Financial Network
Eric Rhoads held his Convergence ’08 conference this week in San Jose (Mar 10-11) with about 175 attendees. The conference theme was how radio both faces increasing competition but could benefit from developments in streaming, podcasting, blogging, social networking, Internet, WiFi, multicasting and video among …
Digital Media »
“It is an unsettling time to be a journalist. You are either on the edge of extinction or in charge of the universe . . . Access to the Internet gives the generations living today the choice to be the best-informed, or the worst-informed, human beings in history – but we will never be able to claim that we were the least-informed. Celebrity, slime and crude polemics pour from the electronic faucets as easily as high-minded exegeses.” Jim Hoagland, WashingtonPost.com, March 2, 2008
There is a certainly duality to the fabric holding together what we tend to call the “digital media.” One fundamental reality is that pretty much all media are digital now, at least for most of their lifecycle. This includes even magazines and newspapers which earn increasing portions of their revenues and readership from digital versions of their products.
