Skip to content

Google is offering more people the chance to open gmail accounts. Formerly this was a viral affair (which was very very smart marketing). Now, Google appears to be seeking to leverage gmail as the basis for an expanding relationship between the search engine and user (consumer/advertiser).

This is one way in to obtaining more personal information from users. Next steps could well include location information for better ad targeting and local search results.

This Post Has 0 Comments

Leave a Reply

Back To Top