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Idearc Dresses Up for the Dance

Idearc held its coming-out party today. President and CEO Kathy Harless sounded positively giddy: "This is an exciting day for us. We're off to a strong start as a publicly traded company. We have an established, value-generating portfolio, a resilient…

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FAST Gains Momentum

I'm a few days late to this, but FAST earlier in the week announced the launch of AdMomentum, a new contextual ad system meant to compete with Google's AdSense. AdMomentum will let Web site publishers sidestep Google and other online…

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Sack: How Yelp Beat Judy’s Book

There is no better guide to how to avoid the potholes in hyper-local than Judy's Book cofounder Andy Sack, who has been writing a series of "don't do this at home" posts about Judy's Book's failed efforts building an online…

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J-Lab Survey: Citizen Journalists in for Long Haul

In the wake of the hard knocks reported by community journalism sites such as Backfence, and social review sites such as Judy's Book and Insider Pages, it seems to be a good time to reassess the category, starting with a…

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Idearc Enters Social Media Age

Social media has been gaining steam over the past three years with advertisers large and small trying to find ways to harness and use popular social media sites to their advantage. Noticeably absent from the gathering has been the Yellow…

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Online Video News Roundup

The online video space continues to see a lot of action. This is not to be confused with the IPTV space, talked about in the previous post, which involves telco-delivered video service packages (akin to cable). Online video is rather…

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Interview Series on Local Search

Search Engine Watch's Kevin Newcomb reports that Michael Gray will post 20 interviews with local search marketers and experts on his Graywolf's SEO Blog this week. So far he's posted a handful, including Aaron Wall, Dean Bloomfield, Bill Slawski and…

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Krillion’s Local Search Engine Finds Refrigerators

Krillion, a start-up with deep pockets from Hummer Winblad, launched the first iteration of its "localized search engine" today. The highly attractive, ad-supported service is kicking off with a dedicated appliance search. The next wave of localized searches will include…

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NAA Coverage: Google Print Ads Pitches Newspapers

Even as Yahoo! pushes hard to fully partner with newspapers online, Google has taken a different tack, offering to sell advertising for newspapers  in print. The Google Print Ads program began in June 2005 with magazines to decidedly mixed…

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Comcast Earnings: A Boon for Triple Play

The New York Times reports that Comcast attributes its strong fourth-quarter earnings  in which profits tripled  on bundled services (voice, video and Internet). Competition is heating up in the triple-play space, as we keep saying. It should be…

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The Distance Left to Travel in Mobile Search

ZDNet reports on two different mobile usage studies here and here. Both show usage and revenues growing dramatically over the next three to five years, with entertainment services (games, music, TV) having the steepest incline. Though search wasn't mentioned, increased…

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Yellow Pages News Round-Up

I've seen several announcements in recent days and weeks in the online Yellow Pages space that are worthy of your attention. First, the European directory publishers PagesJaunes Groupe and Seat Pagine Gialle have both launched beta online classified services, offering…

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