No Change in U.S. Yellow Pages Forecast

Universal McCann has been the definitive word in advertising forecasts for more years than most of us have been alive, and team leader Bob Coen has been consistently conservative yet accurate. In December, he predicted that Yellow Pages would come…

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Free DA to Improve Video Search?

The NewTeeVee blog has some interesting thoughts following comments made by Google's Marissa Mayer at the Searchonomics conference going on today. Google's free directory assistance product, Goog-411 (past commentary here), will assist in helping Google develop speech to text ability,…

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iPhone: The Reviews Are In

A handful of official iPhone reviews from professional product reviewers came out today. The verdict: It lives up to the hype. There are still lots of possible flaws, such as slow speeds on AT&T's EDGE data network, but the overall…

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Avvo Acts on User Feedback

Avvo CEO Mark Britton posted today on the Avvo blog about a change the site will make to its flagship rating system, which we wrote about here. The automatically generated rating system was getting questioned by many lawyers and users…

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Ingenio Releases Mobile Data

Summary Pay-per-call provider Ingenio and market research firm Harris Interactive released results of a survey (n = 4,123) today that shows interesting data around consumer preferences for mobile devices and advertising. These are important data, as any embryonic area requires…

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The Future of Local Search in Europe

The Kelsey Group and AMR International joined forces to hold a summit in London on the Future of Local Search in Europe. It was an invitation-only affair, which is why you probably didn’t hear about it. Not surprisingly, most of…

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Verizon LiveSource Launches Free DA

Following in the footsteps of Jingle Nets’ 1-800-Free411 (and failed services, like inFreeDA), Verizon LiveSource has launched a trial of a free DA service in Boston and Denver. The ad-supported service boasts the catchy number: 800-THE-INFO. It uses Call Genie's…

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