Local.com today announced a new program that will award local businesses with a new “Best of Local” designation in 15 cities and 20 categories. This will be solely based on user reviews and a formula that takes into account reviews volume and quality.

Winners will get a place on a new section of the site as well as an icon to add to their business profile page and other things like window decals. Generally, this is reminiscent of the “Best of” approach that CityVoter has pioneered and should assist users with buying decisions and appease some advertisers.