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Local.com Reaches 5,000 Advertisers

Local.com announced today that it has reached a milestone of 5,000 businesses that have directly signed up for online advertising through its Local Promote subscription advertising service. Local Promote includes a landing page, call tracking, and premium placements within search…

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Newspapers and E-Billboards: 1-2 Punch?

Out-of-home advertising is booming, thanks to the emergence of super high definition electronic billboards now commonly found on the nation’s highways. But can they be used to boost the fortunes of an industry that is not so booming: newspapers? That’s…

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When Will Hyperlocal’s Time Come?

Topix CEO Chris Tolles has a well-reasoned piece in iMedia Connection. He writes that media usage and ad dollars are quickly moving online (which we know), but local content and ads aren't moving as fast as comparative national metrics. But we're…

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Vote for Local at SXSW ’09

Sebastien Provencher points to the small but hopeful collection of local sessions that have been proposed for the 2009 South By Southwest conference taking place in March. One is led by Topix.com CEO Chris Tolles ("Think Globally, Post Locally: The…

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Cox to Sell Most of its Papers, Valpak

Cox Enterprises has announced that it is putting most of its newspapers on the block, as well as Valpak, its direct mail giant. Newspapers, TV and radio currently now make up just 20 percent of the company’s revenues as it…

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Centro Buys Real Cities Brand From McClatchy

Real Cities, the national ad network owned by McClatchy, has been sold to fast rising Centro. Or at least, the Real Cities brand has been sold, along with access to Real Cities’ list of 250 national advertisers. The network’s local…

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Huffington Post Chicago Launches in Beta

The Huffington Post has launched a beta of its first local “Internet newspaper” in Chicago, with promises to produce 10 to 20 more local efforts in the next couple of years. The Chicago site is a mishmash of local news,…

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Exec Turntable: Jennewein Joins Curley in Vegas

Online newspaper pioneer Chris Jennewein, who was recently re-orged out of The San Diego Union-Tribune, has started a new position as publisher and senior vice president of Greenspun Interactive in Las Vegas. Greenspun dominates Las Vegas as the publisher of…

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Yahoo Fire Eagle Takes Flight

Yahoo Brickhouse division-head Tom Coates officially launched the Fire Eagle platform today to a packed room of San Francisco journalists, analysts and bloggers (and Yahoo cofounder David Filo). The platform, in beta since March, is based on managing users' location…

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Freedom’s Mathieu Leaves for YuMe Video Network

Freedom Interactive President Michael Mathieu is leaving to be CEO of YuMe Networks, which is sort of positioned as the “DoubleClick of video.” YuMe is a privately held company headquartered in Redwood City, California, and backed to the tune of…

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