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Yell Announces iPhone App in the U.K.

Yell has announced that its iPhone app is available for download in Apple's App Store. It has been available previously but it's now official. The app itself will allow users to search the 2 million local business listings on Yell.com…

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MyBallard.com, Gotham Gazette and Publish2 Win OJAs

MyBallard.com, one of five adjacent neighborhood sites in Seattle that make up Next Door Media, has won the Online Journalism Award for community collaboration. The OJAs are designed to promote the next generation of journalism. They have been run since…

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Skype Goes Live With Local Search

Back in April, we broke a story about Skype's developing business model to drive calls to SMBs. Working with directory publishers as channel partners, it would extend its longstanding subscription-based model to now also include ad support. Ad units would…

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NPR Gets $3 Million for Local Initiative

NPR will work with a pilot group of a dozen NPR stations to create multimedia local news that will work online and on radio, thanks to new grants from the Corporation of Public Broadcasting ($2 million) and $1 million from…

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Yellow Pages and SMB Odds and Ends

Here are some interesting directory and small-business advertising related items I've plucked from recent news alerts. For a bit of insight on how small businesses in a meat and potatoes category (Tire Dealers) view the evolution of their ad spend,…

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Spoof Circulating on Local.com ‘Sale’: No Truth to it

A spoof is circulating around the Web that Local.com has been sold to Microsoft for $200 million -- a significant markup from the public company’s current valuation at $60 million. The spoof suggested that the valuation was based on Local.com’s…

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The ILM:09 Lineup: Dec. 9-11 in LA

The lineup for BIA/Kelsey's Interactive Local Media 2009 is really taking shape. The speakers truly represent a "who's who" of what's going on in the space that is interesting, progressive and important. ILM is the culmination of this year's research…

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Facebook’s Tim Kendall: What Works in Social Advertising

Facebook is tweaking its approach to advertising, given the realities of what’s effective in social media, according to Facebook Director of Monetization Tim Kendall, who was speaking at TargusInfo’s Online Lead Quality Summit last week in Las Vegas. The problem…

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Can Pandora Be a Local Play?

I missed this until now but Sarah Lacy at TechCrunch has an interesting post on Internet radio business models. This is told through the story of Pandora, which had a few brushes with fatality, since being alleviated by grassroots action,…

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Bookshelf: Stibel’s ‘Wired for Thought’

There has been kind of a disconnect for me in former Web.com head Jeff Stibel’s twin identities as a top local executive, and as a brain scientist. Not anymore. In a provocative and valuable new book, “Wired for Thought,” Stibel…

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