YPG in Canada took yet another step outside its core Yellow Pages business this week with the acquisition of CanadianDriver.com, which will complement its Trader Corp. auto classifieds unit. CanadianDriver.com, which is dubbed "Canada's online auto magazine," is an 11-year-old…
YPG in Canada took yet another step outside its core Yellow Pages business this week with the acquisition of CanadianDriver.com, which will complement its Trader Corp. auto classifieds unit. CanadianDriver.com, which is dubbed "Canada's online auto magazine," is an 11-year-old…
Zillow announced today that it will power Yahoo’s “for sale” listings, in much the same way that Cars.com powers Yahoo’s new and used cars listings. Zillow typically carries 4 million-plus listings. The announcement spearheads a slew of online real estate…
Yellowbook had signed on to a new local ad exchange launched today by Chitika, an ad network established in 2003 that serves more than 2 billion monthly impressions across 80,000 Web sites. The core idea is to apply…
Yellowbook had signed on to a new local ad exchange launched today by Chitika, an ad network established in 2003 that serves more than 2 billion monthly impressions across 80,000 Web sites. The core idea is to apply the ad…
Small businesses are gaining the ability to interact with customers anytime, as e-mail marketing gives way to “the social graph,” says local marketing pioneer Perry Evans, who is introducing Closely Inc., a new firm dedicated to helping SMBs leverage the…
Small businesses are gaining the ability to interact with customers anytime, as e-mail marketing gives way to “the social graph,” says local marketing pioneer Perry Evans, who is introducing Closely Inc., a new firm dedicated to helping SMBs leverage the…
The new Q1 2010 Smartphone Intelligence survey from Compete (a Kantar Media company) shows significant developments in the use of local search, social networking and gaming on smartphones. The quarterly study found that nearly one out of three smartphone users…
The new Q1 2010 Smartphone Intelligence survey from Compete (a Kantar Media company) shows significant developments in the use of local search, social networking and gaming on smartphones. The quarterly study found that nearly one out of three smartphone users…
Realestate.com.au, the powerhouse Australian real estate vertical with more unique visitors than the next 19 competitors combined, has relaunched with a new social-oriented effort that also integrates more advanced search capabilities and personalization. The relaunch was done using a real…
During the past 16 months, Local.com has shifted away from an almost exclusive focus on monetizing Local.com traffic toward a more complex, three business approach. These include building up its network syndication and distribution business and, increasingly, small-business advertising and…
Microsoft’s struggles with mobile are no secret. Worldwide smartphone marketshare for its Windows Mobile OS is estimated to be about 2 percent (Admob, May 2010), and MSFT just discontinued the Kin phone, weeks after launch. It would be easy to…
Motorola will split into “Motorola Mobility” and “Motorola Solutions Inc.” by early next year, according to a filing made July 1 with the SEC. The Mobility unit will include the mobile device and cable set-top box businesses, while Solutions will…
Some speculation (and new details) about Apple’s pending and well-expected reboot of Apple TV found its way last week into The New York Times just before the holiday break. My guess is that the new and obvious name will be…
Today, Yellowbook is rolling out a partnership with European mobile app developer Adaffix similar to deals Adaffix has been launching in recent months across Europe. The app presents a clear monetization opportunity by suggesting three alternative businesses when the caller's…
Today, Yellowbook is rolling out a partnership with European mobile app developer Adaffix similar to deals Adaffix has been launching in recent months across Europe. The app presents a clear monetization opportunity by suggesting three alternative businesses when the callers…
Microsoft’s struggles with mobile are no secret. Worldwide smartphone marketshare for its Windows Mobile OS is estimated to be about 2 percent (Admob, May 2010), and MSFT just discontinued the Kin phone, weeks after launch. It would be easy to…
In case you missed them, here are a few headlines and links to recent posts on our Mobile Local Media blog. You can also subscribe to the RSS feed here, and the e-mail alert here. -- Big Box, Still a Ways to Go…
Google’s $700 million acquisition of ITA, a search leader in online flight reservations, doesn’t have a direct impact on local advertising and services. Its immediate impact is on rival metasearch-based travel solutions, especially Orbitz, which gets 40 percent of its…
Groupon announced today that it will work with McClatchy, the third-largest newspaper chain, in 28 McClatchy markets. The rollout begins this month in Sacramento and Kansas City. Other McClatchy markets will be added over the next several months, possibly including…