We’re less than two weeks from our big ILM West conference in San Francisco, and the agenda continues to get stronger.

On day 3 of the conferfence, we’ll be doing things slightly different by devoting the day to discussions about Social, Local and Mobile media (the SoLoMo topic you’ve likely heard a great deal about lately).

We’ll start with some BIA/Kelsey data and analysis of the space, followed by a presentation and discussion with Google’s mobile ad products lead, Surojit Chatterjee.

We’ll then have a day full of “fireside chats” with leaders in the mobile space, including deep dives into content and ad performance: what’s working and what’s not.

And of course there will be lots of discussion about social media infused throughout, including a panel to wrap up the day on the future of SoLoMo … Where is this all going?

See below for the full agenda, and please let me know if a discount code would sweeten the deal. You can email me directly at mbolandATbiakelsey.com. We hope to see you there.