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One of the innovations I’m predicting for phase II of the local on-demand economy (LODE) is CRM for on-demand workers. As LODE takes over (especially for millennials) individual workers will tie together several “gigs.” Think: Instacart shopper by day, Uber driver by night.

This will compel tools for them to manage disparate jobs. For example: scheduling tools to avoid double booking, payment processing, and other dashboard features. This could even come with smart analytics to help them view profitability and optimize their time accordingly.

This all came to mind while watching a related panel discussion at BIA/Kelsey NOW. Though there are many angles to the on-demand economy, this panel specifically drilled down on the service provider dynamics. There’s lots of innovation already, and lots more to come.

You can see the entire session video below and stay tuned for lots more LODE coverage.

LODE’s Impact on Workforce Retention and Marketing

Michael Yang, Comcast Ventures
Paul Zeckser, HomeAdvisor
Alex Chriss, Intuit
Manpreet Singh, Talk Local
Doug Warner, DropTrip

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