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I’m heading out on vacation later this week. I’m off to the Netherlands for ten days and, thankfully, I am not going on a cruise as I do want to see Amsterdam. And it looks like repeating this trip again next…
At the start of every year, BIA surveys the media industry to do a comprehensive assessment of advertising revenue. In parallel, the forecast team examines the advertising marketplace and the economy noting changes affecting spend. This year, a couple of…
Recently I attended Radio Ink’s Hispanic Radio Conference in Miami. It was a phenomenal and inspiring gathering to talk about Hispanic consumers and how to reach, entertain and motivate them. I walked away from the conference reminded how powerful and…
BIA’s MEDIA Access Pro™ (MAPro) has long been recognized as the premier resource for broadcast information, delivering thousands of fields of data on television and radio organizations. The BIA team is proud to continuously serve a large customer base that…
About 30% (or about 460) of the commercial radio owners with an estimated $80 million or less in total revenue in the U.S. made their most recent acquisition or launched their newest station 20 or more years ago. Nearly 15%…
A large and growing list of radio stations in the U.S. are serving a diverse and fast-growing portion of the Hispanic population. To deliver a resource for this important and vibrant segment in media, BIA is pleased to publish its…
Online retailers have a wealth of first-party consumer shopping and buying behavior. They know what shoppers search for, click on, add to their carts, and then remove only to add it back again a few more times. The amount of…
The pandemic shook the world and affected many business verticals, disrupted economies and reshaped industries. As governments imposed strict lockdowns, businesses faced a multitude of challenges, with issues like supply chain delays, rising interest rates, employment issues, tech layoffs, economic…
Earlier this year, in this very blog, I posed one question everyone has been asking and another that had been bugging me – First, 'Are we in a recession?' and second, 'Does it even matter?' Now, with nearly half the…
Recently, we released our annual list with the Top 10 Radio Stations by over-the-air revenue. Now, let's look through the filter of radio station owners and see who made it onto the top billing list for 2022. First, it's worth…
In an announcement that should surprise no one in the radio industry, BIA today announced that Hubbard Radio, LLC’s WTOP-FM in Washington, DC continued its winning streak in 2022 and was once again the top-billing radio station. If you're keeping…
Did you know BIA has a podcast where we share our current analysis on major topics including Over-the-Top (OTT), digital, broadcast, print, media ad platforms, advertising revenue estimates, financial valuations and much more? See below for links to recent podcasts…
Are you feeling confused? Do you keep hearing about how things are improving in the economy and yet you find yourself feeling more and more unsure about your personal situation? You are not alone. While over a third (35 percent)…
Eight years ago, we decided there was a need for a well curated and organized newsletter covering stories of high impact for local broadcasters, brands and publishers. To meet the need, we published our first issue of Local Media &…
Data privacy, data compliance, AI, and ChatGBT are some of the most important topics for local media right now. In a recent episode of our Leading Local Insights Podcast, I had the opportunity to dig into each with Timur Yarnall,…
It’s been quite a month! Banks are getting bailed out and bought out, interest rates are continuing to rise, and Princeton made it to the Sweet 16! All this uncertainty has significant impact on Advertising spending (yes, even the Tigers’…
ATSC3 is now in its “lighthouse phase” whereby local TV stations must share frequency on just one or two TV stations in a market to host all ATSC 1.0 services to free up other spectrum to introduce ATSC 3.0 services.…
A long under-utilized but growing asset in local radio’s ad portfolio is in-screen visual display inventory comprising text and images. Basic RDS technology available in 70-80 percent of cars on the road allows FM broadcaster to deliver program and advertising…
Over the weekend I decided I need to start making my own lunch every day and not splurge on delivery. Also, I booked a 12-day vacation in The Netherlands for this Summer. Yep, like most American consumers, I have Inflation…
Inventory is finally getting back to normal, and dealerships finally have cars to sell. Does that mean automotive ad spending is bouncing back? Not so fast. Now that the supply problem is abating, demand is becoming a problem for very…