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25 Ways to Use Video in Real Estate (and Other Verticals)

Scripps Network Digital's new real estate site, FrontDoor.com, has developed an impressive list of ways real estate pros can use video. Presenting at Inman's Real Estate Connect conference last week in San Francisco, VP Kelly Rourke said video is critical…

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IPhone 2.0 Video and Photo Apps From AP and TypePad

Among the developers of iPhone applications is The Associated Press. Featured during the relaunch of iPhone 2.0 today, AP’s Benjamin Moss, director of mobile products, said AP developed an iPhone app for its Mobile News Network in "just a few…

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BuzzLogic Makes Acquisition

BuzzLogic has been generating some attention for its buzz tracking technology that pinpoints where conversations are happening throughout the blogosphere on certain topics. As we've written, this can be an attractive tool for PR professionals or online marketers to home…

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Kodak and Craigslist: A Tale of Two Blogs

There has been lots of talk at search marketing conferences about social media marketing (SMM) and social media optimization (SMO). This involves everything from starting a blog to optimizing your content with link bait and other hooks to get exposure…

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CBS-TV Extends Ad Reach Via Local Blogger Net

The CBS-TV owned and operated stations are making a pitch to local bloggers and hyperlocal sites to add value to their sites with various news headline and video widgets, and take a share of ad revenues. The CBS effort to…

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Closing the Book on ILM:07

It is hard for me to comprehend, but we are finally finished with ILM:07. We were grateful to have had 650 interesting and enthusiastic attendees from all over the world, 72 stimulating speakers, a full load of sponsors and an…

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Calacanis on Local Search

ILM:07 was fortunate to have Jason Calacanis, CEO of Mahalo, as a speaker. Always a straight shooter and a prolific blogger, Calacanis is very outspoken about his feelings about search, social media, SEO and local search. When asked about the…

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Zillow Valuation Now $350 Million

Zillow has landed $30 million in new financing, which comes on top of the $57 million already raised. The new round values the 155-employee “Zestimate” provider at $350 million, according to reporting by Rebecca Buckman at The Wall Street Journal.…

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Bill Day: ‘My Role as Marchex’s Chief Media Officer’

Web exec Bill Day, who formerly led WhenU (a behavioral targeting  firm), About.com and Prodigy, was announced yesterday as Marchex’s new chief media officer (an interesting title). The position is a new one for the publicly owned company, which isn’t…

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Potts Does a ‘Final Word’ on Backfence

Backfence cofounder Mark Potts has done a “final word” on Backfence. The post is a good catch-all, but contains no revelations. Don’t look for much second-guessing of the company’s strategy, either – although he clearly wishes he could have ridden…

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