LOCAL IMPACT DC – BIA Advisory Services

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BIA Rebrands to BIA Advisory Services. Kick off at LOCAL IMPACT DC Today

May 10, 2018
Thomas Buono

At NAB Headquarters in DC today, BIA is welcoming traditional and digital media executives to discuss the robust DC/VA/MD ad market at our first regional event of this year, LOCAL IMPACT DC. We are also officially announcing our name change.…

BIA Local Impact: DC Automation Comes to Spot TV, Kicking and Screaming

April 25, 2018
Rick Ducey

Frank Friedman, president of Publicis Media Exchange, is a major thought leader and influencer working to encourage automation in buying spot TV. TVNewscheck ran an article earlier this year on Friedman's efforts to "trail-blaze" an automated buying system to place…

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