Aspen Dental – BIA/Kelsey – Local Media Watch

Case Study: Meineke Adds Online Scheduling to Mix

April 27, 2012

Meineke Car Care Centers, with 900 franchises, has a huge ad budget, which it has been spending on Yellow Pages, TV, coupons, SEM and the Internet. Recently, Meineke has worked to integrate local ad opportunities under one “local expert.” But…

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