NOW|Seattle: Localizing Global Logistics
The “new normal” in local competition blends intimate customer experience with supply-chain and logistical insights. Customers now expect to get a product or service tuned to their specific needs in near real-time, or “on-demand.” When we talk about the local, on-demand economy, we’re talking about marketplaces in which product marketing is blended with data to create surprising experiences, such as an Uber car that materializes in minutes at the curb or a great meal delivered to the home, among just a few emerging services.
We’re pleased to announce the panel, Localizing Global Logistics, at BIA/Kelsey NOW | Seattle, on Feb. 18th. It features Brooke Steger, General Manager of Uber in the Pacific Northwest, David Galvan, VP of Business Development and Strategic Alliances for MasterCard, and Adam Burrows, SVP of Business and Corporate Development at HomeAdvisor.