BIA/Kelsey LIVE, Episode 7: Local Ad Forecast, ‘Evil Revenue’ & YellCast
What does BIA/Kelsey’s fresh ad forecast say about the future of local? Is Google trying to own the content and the pipes? And what is YellCast? These were a few topics on this week’s BIA/Kelsey LIVE.
Produced by Mitch Ratcliffe and featuring a rotating cast of analysts and guests, we’ll be live every Thursday at 10am PDT. Let us know if you have topic suggestions or want to join as a guest.
Meanwhile, check out the Episode 7 replay video below, including a guest segment with YellCast execs. Follow the chapter links to jump around.
BIA/Kelsey Live, Episode 7 Chapter Links
BIA/Kelsey local ad revenue forecast
The fate of Google Fiber
Fighting Amazon at its own game
Roundtable with YellCast Execs