Mobile Is The Fastest Growing Advertising Channel

Mobile is the Fastest Growing Advertising Channel

56.5% of small businesses are using mobile advertising, according to data from BIA’s latest Local Commerce Monitor™ (LCM) survey report, Mobile Advertising and Small Businesses, up from 22.9% of small businesses just two years ago. Small business advertisers are attracted to mobile's better ad reach, as…

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Healthcare Advertising Spend To Reach $10.85 Billion In 2017

Healthcare Advertising Spend to Reach $10.85 Billion in 2017

BIA/Kelsey’s newest report "Insights into Local Advertising — Healthcare Vertical" examines local media spending trends and consumer media usage habits in the healthcare category. You can read an excerpt from the report’s executive summary below. A complimentary full executive summary is available for download from our estore.…

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