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SMB Digital 2012: Gail Goodman

Constant Contact CEO  and "Engagement Marketing" author Gail Goodman made a pretty direct pitch to those attending SMB Digital Marketing to partner with her company to build out a social contact management system, which she describes as the "rich social…

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MasterCard Dives into Card-linked Loyalty via Truaxis

MasterCard has dived feet first into the card linked loyalty battles with the acquisition of Truaxis. The company should prove to be an anchor for MasterCard Offers Services, where it has partnered with Local Offer Network and others. Formerly known…

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