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TV and Radio Update: June 2020

As we progress thru the pandemic, station sales have been weak, both in terms of the number and value. For example, 34 radio sold for $4 million in May. Station sales as of May 31, 2020 Transaction Values as of…

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ENTERCOM – CBS RADIO: What Does it Mean?

Clearly, the radio industry got shocked today with the announcement of Entercom and CBS Radio being combined into one company. For several months, the prospect of CBS Radio as a separate public company through a new IPO has led many…

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Radio’s Outlook for 2017

What’s up for radio in 2017 and beyond? According to BIA/Kelsey’s CEO, Thomas Buono, the future for local radio stations in 2017 and beyond is determined by their ability to sell multi-platforms – both their over the air audiences and…

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SMB Advertising: A Segment Not To Be Overlooked

With all of the new competition faced by traditional and new media companies, these companies are increasingly focused on developing new business anywhere they can. One potentially treasure trove of new business is with small and medium businesses (SMBs). As…

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Broadcasters Moving Digitally

Local radio and television stations are trying to understand their roles in the new digital media marketplace. Last week at the Texas Association of Broadcasters annual conference, we presented BIA/Kelsey's latest information on the local media market and drilled into…

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Comcast Poised to Acquire Time Warner Cable

  Yesterday's announcement of Comcast/NBCU buying Time Warner Cable was a monumental announcement as it consolidates more of the cable portion of the Multiple Video Programming Delivery services (MVPDs) that includes mostly cable and satellite delivery services. Instead of Charter…

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Video’s Starring Role in SMB Marketing Success

The strong growth and future prospects for online video for SMBs were discussed by three notable panelists involved in this area at SMB Digital Marketing. Led by moderator, Rick Ducey, Managing Director at BIA/Kelsey, these panelists covered the extraordinary growth…

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