EyeTrackShop, a digital marketing search firm, just released the findings of its October 2011 study on smartphones and tablets. Apple's iPhone and iPad were the most visually appealing, drew the most attention, and if cost were not an issue, are the ones…
It is an article of faith that small businesses drive the U.S. economy, acting as incubators of innovation, and leading all forms of employment growth, especially for immigrants determined to raise their living standards. I’ll always remember New York Mayor…
Facebook has become an important marketing channel to SMBs, according to InfoGroup's quarterly Small Business Marketing Outlook. Twenty percent of those surveyed said Facebook was extremely/very important, and 24 percent said it was somewhat important. Twitter is important, too. Twenty-four…
Yell announced this week that Microsoft MSN Partner and Producer Scott Moore will join Yell Group as its chief digital officer. Moore will report to Yell Group CEO Mike Pocock and will be based at a new Yell office in…
Speaking today at ILM Asia in Singapore, Google's James Sanders made a very direct appeal to directory publishers to resell Google advertising products to SMB advertisers in the Asia-Pacific region. "Globally, Yellow Pages companies are our most successful partners," Sanders…
Just before lunch at ILM Asia, Sidharth Gupta, CEO of Getit Infoservices, shared his company’s vision of the future. It was comprehensive and holistic. In his talk, Gupta spoke of the evolution that is occurring around the world and in…
My colleague Charles Laughlin kicked off ILM Asia -- a conference organized by BIA/Kelsey and the Asian Directory Publisher Association (ADPAI) -- with the results of a survey of business leaders operating in the local search space in Asia. Among…
If you are a major aggregator of daily deals and the industry seems to be slowing down, what do you do next? That’s the question faced by 8coupons, one of the original aggregators. As founder Landy Ung tells us, “we…
Atlanta-based ScoutMob has cut out the high commissions and has launched as an all mobile site as it prepares for the next wave of deals beyond the world defined by Groupon and LivingSocial. The two-year-old, venture-funded site has 40 employees.…
ILM West is shaping up to be one of our biggest and best local events ever. There is so much going on. We’ve already announced some key people, like our opening keynote, Bob Pittman, CEO, Clear Channel; Zorik Gordon, CEO,…
Tele Directories, a Yellow Pages ad solutions provider, is set to launch its new local search directory for Brunei Yellow Pages, www.yp.com.bn, next week. The new site is based on the ImmersiFind 2.0 platform, an online directory search application that…
Global Yellow Pages Ltd. announced its expansion into New Zealand this week. As part of the move, the company will incorporate a new, wholly owned subsidiary in New Zealand, known as Global YP Ltd. It subscribes 100 ordinary shares for…
Joe Walsh, the executive who arguably did more than anyone to make the Yellow Pages a competitive industry in the United States, has resigned as CEO of Yellowbook, the U.S. division of U.K.-based Yell Group. Walsh has been with Yellowbook…
Google Mobile Ads senior product manager Surojit Chatterjee just posted details on the Google Mobile Ads blog about a new set of ad formats. They're listed below, but it's worth pointing out that many of them are local in nature.…
I just got finished watching KPCB’s Mary Meeker give her semi-annual data dump at the Web 2.0 Summit in San Francisco. As always, it was quite comprehensive and quite good.
And as in the past, much of it focused on mobile connectivity, device sales and the overall marketplace disruption we’re seeing come out of the mobile sector.
“We’re in the middle of one of those once in every 10-20 year shifts,” she said. “Mobile connectivity is at the center of that, and mobile devices just nearly outshipped PCs.”
Being somewhere between a few of my own presentations, I’ll give a few highlights and save the rest for later. Indeed, these slides will be a key part of lots of presentations you’ll see in the coming months.
Below are a selection of the mobile slides (only about 10 of the 70 total slides she showed). Most of them are after the break, to save room. And the entire presentation is available on Scribd.
A new partnership between Clear Channel and LivingSocial is seeking to leverage the power of on-air personalities on 500 Clear Channel radio stations. The personalities will rap about the deals in unscripted segments. It would be interesting to know what…
Yesterday, we alluded to some of the developer partnerships eBay announced for its new X.commerce platform. They were paraded out in greater detail following John Donahoe's keynote, representing the first big functionality injections to the platform. As background, X.commerce is…
We’ve long known that coupons provide real traction for SMB advertising. Nothing beats a customer walking through the door with a coupon in hand. But a lot of SMB website publishers haven’t really focused on them. DataSphere, on the other…
Yellow Pages publisher The Berry Co., announced today that John S. Fischer, currently the company's general counsel and secretary, will be appointed as the company's interim president and CEO. The news comes on the heels of the company's energence from…
As deals verticalize, we’re intrigued by opportunities for B2B plays. MarketSharing is offering deals tailored for SMBs (office cleaning discounts, office copier repair, etc.). Now, Cardinal Health, a Fortune 20 company, has launched a pilot with Local Offer Network to…