When was the last time you got a manicure special in your in-box? If you are a man, it didn't do much for you. In fact, many deals, offers and other promotions aren't especially relevant to their recipients. Even when…
As deals verticalize, we’re intrigued by opportunities for B2B plays. MarketSharing is offering deals tailored for SMBs (office cleaning discounts, office copier repair, etc.). Now, Cardinal Health, a Fortune 20 company, has launched a pilot with Local Offer Network to…
If you can’t be a major destination site such as Groupon or LivingSocial, the deal exchange space appears to represent the largest revenue opportunity for deals companies. Exchanges, which take commissions from originating publishers for placing deals in additional publications,…
The future of city guides has been morphing beyond events and features. This was driven home today by the launch of Metromix Deals, a JV between Metromix, the 50+ site city guide chain co-owned by Gannett and Tribune, and Local…