Gannett Local – BIA/Kelsey – Local Media Watch

Digital Agency Summit: The BIA/Kelsey Outlook

November 10, 2013
BIA Advisory Group

Traditional media companies are scrambling to build "digital agencies" -- essentially in house groups that build all digital packages for SMBs, franchisees and national advertisers. The area is so hot that a two-day conference at a Chicago airport hotel last…

Yahoo’s Lem Lloyd on Gannett/Yahoo Deal

July 19, 2010

Gannett’s local newspapers and TV stations will begin selling Yahoo inventory, considerably boosting the size of Yahoo’s local sales efforts. The deal, which involves 81 newspaper organizations and seven of its 23 TV stations, is similar to the efforts of…

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