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The New Era of Search Has Tipped

Google has made lots of waves in tech and media worlds with last week's revelation that mobile search volume now outweighs desktop. That goes for several developed markets including the U.S. This follows recent LSA data that show mobile has…

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Mobile Discovery Marches On

It's no secret that local discovery is becoming one of the central trends in mobile advertising. This replaces the search based paradigm that ruled the desktop, in favor of pushing content that is geographically relevant. The portability of the device…

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