NPR to Take a Stab at Hyperlocal

National Public Radio is going to try anew to rev up hyperlocal on the Web sites of its affiliates, according to a paidContent.org interview with incoming CEO Vivian Schiller, who was recruited from a leadership position at NYTimes.com. Schiller is…

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Watch: New Yellowbook TV Ad

Yellowbook has released the latest television spot in its new series of ads featuring "futuristic" local search scenarios. These have started rolling out since the company's new logo and general re-branding effort. The latest ad has an additional online twist:…

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Firefox Reaches 20% Market Share

Related to the integration of location awareness into Firefox that we've blogged about, the browser has just reached 20 percent market share. This is pretty impressive for a browser that doesn't come bundled with the majority of PCs and laptops…

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