Groupon’s Successful IPO

Image Source: Reuters via New York Times Groupon’s final IPO price went from dank estimates of $10-$12 to $20 by the time it was priced, raising $700 million on a relatively small offering of its shares. That puts the company's…

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PaperG Teams Up With AOL’s Patch

  The local display ad companyPaperG today unveiled a deal with AOL to offer its local display advertising technology via Patch, AOL's hyperlocal platform. The PaperG solution offers the ability to create a locally targeted display ad with only the…

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Moore Joins Yell as CDO

Yell announced this week that Microsoft MSN Partner and Producer Scott Moore will join Yell Group as its chief digital officer. Moore will report to Yell Group CEO Mike Pocock and will be based at a new Yell office in…

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ILM Asia: Google Pitches Partnership

Speaking today at ILM Asia in Singapore, Google's James Sanders made a very direct appeal to directory publishers to resell Google advertising products to SMB advertisers in the Asia-Pacific region. "Globally, Yellow Pages companies are our most successful partners," Sanders…

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ILM Asia: Time to Transform Is Now

My colleague Charles Laughlin kicked off ILM Asia -- a conference organized by BIA/Kelsey and the Asian Directory Publisher Association (ADPAI) -- with the results of a survey of business leaders operating in the local search space in Asia. Among…

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Yellowbook CEO Walsh to Step Down

Joe Walsh, the executive who arguably did more than anyone to make the Yellow Pages a competitive industry in the United States, has resigned as CEO of Yellowbook, the U.S. division of U.K.-based Yell Group. Walsh has been with Yellowbook…

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