What’s NEXT in Local: BIA/Kelsey NEXT Agenda Unveiled
What’s coming next in the rapidly evolving world of local media & advertising? Is Facebook going to take over the world? How will Google transition its dominance into a mobile/app based world? And what are the orbiting bodies of the expanding Local Commerce Universe?
These will be defining topics of BIA/Kelsey NEXT. It’s our flagship conference to end the year, and this year we’re primarily looking ahead to the trends and opportunities that will define 2016. But rather than hear us explain it, check out the full conference program which is now live.
We’ll talk to Facebook about how its tackling local. We’ll talk to Google about how it’s reinventing itself around mobile local discovery. We’ll talk to the L.A. Times, ABC, and ESPN about how they’re weathering a rapidly changing environment. And we’ll take a deep look at Millennials. They’re what’s really NEXT.
Below are confirmed speakers and the list continues to grow. Find out more on the conference website and stay tuned for lots more coverage and previews as we gear up for the show.
Kelly Graziadei: Director, Global Marketing Solutions, Facebook
Danny Bernstein: Director, Product Partnerships, Google
Neal Bernstein: Chief of Staff & Sr. Director, Commerce, Microsoft
Sajith Balraj: Product Management & Partnerships, Qualcomm
Nicco Mele: Senior Fellow, USC
JonPaul Rexing: Senior Director of Sales, ESPN
Andy Noronha: Director & Senior Research Fellow, Cisco
Kara Nortman: Partner, Upfront Ventures
Scott Brinker: Co-Founder & CTO, Ion Interactive
Steven Cox: Founder and CEO, Take Lessons
Dave Etherington: Chief Strategy Officer, Intersection
Tim Fagan: President and CEO, G/O Digital Local
Chase Garbarino: Chairman, Streetwise Media
Mike Hodges: President, MindGruve
Chris Maddern: Co-Founder, Button
Chris Marentis: Founder & CEO, Surefire Social
Sam Matheny: CTO/EVP, NAB
Sean Moriarty: CEO, Demand Media
Matt Muilenburg: SVP, Marchex
Mark Plakias: VP, Knowledge Transfer, Orange Silicon Valley
Katie Risch: SVP, Publisher Development, Centro
Dan Roarty: SVP, Marketplace, Groupon
Paul Ryan: CTO & Founder, Quick.ly
Andrew Shotland: Founder, LocalSEOGuide
Brad Smith: SVP, Revenue & Operations, Videa
Silvio Tavares: CEO, CardLinx
Additional speakers to be announced