According to the Internet Broadcast Local Index for May 2009, local TV station Web sites beat all other local media sites in total local minutes in 28 of the top 50 markets. BIA/Kelsey analysis of the April 2009 IB Local…
NPR's CEO, Vivian Schiller, left NYTimes.com to join public radio because she saw a void in local media that needed to be filled. In a Newsweek interview published this week as NPR.org is relaunched, she elaborated on her strategy to…
The Walt Disney Co. runs a media research lab in Austin, Texas, for the Disney TV Group and ESPN as well as doing other consumer research. Peter Seymour, the unit's EVP of research and strategy, told The New York Times,…
Digital marketing agency John Ryan conducted a study of attitudes toward digital signage among more than 60 leading European and South African banks. Eighty percent expect financial digital signage to be in wide use in the coming years. However, one of…
More than half (56 percent) of Americans are connected to the Internet by some wireless means, according to the Pew Internet & American Life Project. While this wireless access primarily is on a Wi-Fi network with a laptop (39 percent),…
TV118 is a new converged media directory service developed by Central Index (U.K.-based business directory provider) and Miniweb (U.K.-based interactive service provider) that "exposes searchable business directory services to TVs not just PCs." TV118 allows TV operators, advertisers, content owners…
Google’s pending sale of its Google Radio product to broadcast software platform provider WideOrbit helps the search giant with its attempts at managing margins by cutting expenses and selling assets. Google acquired dMarc, which formed the basis of Google Radio,…
Inergize Digital adds Seek It Local, a new local search directory service for radio and television broadcasters seeking to beef up their digital inventory for advertisers and consumers. Getting into the local search business can be a critical move for…
