John Hanke, Google's head of Maps and Earth, keynoted this morning at ILM:07 and spoke in-depth about these products' recent announcements. These include MyLocation, terrain maps, user address corrections and enhancements to MyMaps. Just a normal week for Google though,…
Speaking this morning at ILM:07 in Los Angeles, Russell Horowitz, chairman and CEO of Marchex, dismissed the idea that a clean slate is needed to communicate the value proposition of local online advertising to small businesses. He is betting on…
Google has launched MyLocation, a nice tool for mobile maps that triangulates your location based on your distance to cell towers. A blue dot and a circle are placed on Google mobile maps that show you where you are and…
A panel of national agency representatives ("National Advertisers Going Local") delivered the message that more local revenues would flow to local sites, including IYPs, if the focus were more on making their properties easier for national advertisers and their agencies…
There have been a handful of announcements in and around ILM:07 so far. Here is a jumping-off point: Online Consumer Generated Reviews Have Significant Impact on Offline Purchase Behavior Yellowpages.com Advertisers Come to Live in Online Video Profiles Citysearch Announces…
Speakers on a spirited panel on the “Convergence of Local Media and Directories” here today at ILM:07/SES Local agreed that online directories need to embrace elements of search and social networking as well as Yellow Pages in order to be…
Speakers on a spirited panel on the “Convergence of Local Media and Directories” here today at ILM:07/SES Local agreed that online directories need to embrace elements of search and social networking as well as Yellow Pages in order to be…
Stuart McKelvey, president and CEO of TMP Directional Marketing, took some time today at ILM:07 to dissect some of the data that came out of the consumer survey, released in August and co-produced by comScore. TMP executes the largest placement…
“This year is about social media, video and partnerships,” said Jay Herratti, president of Citysearch, during his keynote address today at the ILM:07 conference here in Los Angeles. In his first major presentation/interview since taking the helm at Citysearch eight…
“This year is about social media, video and partnerships,” said Jay Herratti, president of Citysearch, during his keynote address today at the ILM:07 conference here in Los Angeles. In his first major presentation/interview since taking the helm at Citysearch eight…
Three investment heavyweights speaking today at the Interactive Local Media/SES Local conference in Los Angeles said the environment for funding is still attractive for early stage companies. However, the credit crunch looming over the market since August is having an…
In an opening session to TKG's part in the ILM/SES Local Show, Neal Polachek, Matt Booth and Peter Krasilovsky presented some groundwork data for the rest of the conference and the rest of the decade. Verticalization is a trend we're…
Yellow Book announced a partnership with DistribuTech to extend its directory distribution to retail outlets. The deal is exclusive in areas where both Yellow Book and DistribuTech operate. According to the announcement, "DistribuTech places free informational publications in more than 18,000…
Amsterdam-based Spotzer, which creates multimedia video ad campaigns for small and medium-sized businesses, announced it has acquired a 10 million euro (US$14.8 million) investment from the U.S. venture capital firm Sierra Partners and European Directories, a print and online directory publisher…
The Wall Street Journal this week gave a nod to some of the developments in online video for SMBs. The Journal cites TKG data about online video as a direct response medium that more SMB advertisers are starting to recognize…
Idearc announced today that Andy Coticchio, its executive vice president, chief financial officer and treasurer, has left the company, replaced on an acting basis by Samuel D. (Dee) Jones, who had been head of investor relations. No reason was cited for…
In case you missed any posts during the short week last week, here is a recap. Click below to read each post in full. Bebo Provides Mainstream Content -- Attracts Big Brands Last week Bebo, the global social network, announced…
Last week Bebo, the global social network, announced its new OpenMedia platform partnerships. The network has partnered with major media brands to deliver premium content to its 40 million users. Partnerships include CBS, MTV Networks, ESPN, the BBC, Channel Four,…
ILM:07 kicks off next week and we're all excited and busy with the run-up activities to the show. If you are attending, comment below if you'd like to meet up. Otherwise do your best to tackle us at the show,…
Angus Frame, editor of Globeandmail.com, presented an interesting CaseCamp study this evening in Toronto. He showed how the many twists and turns it took to implement one simple social media aspect to the site have paid off. Globeandmail.com launched its…