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B2B Deals? MarketSharing Aims at Business Market

The deals space is largely oriented toward consumers, but is there a role for B2B? That’s the question that entrepreneur John Amato has asked himself. B2B deals have typically been limited to coupons and auctions (i.e., Overstock.com). The founder of…

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NextJump Launches OO.com: Deal Site Focuses on Rewards

NextJump has launched a beta version of OO.com, a consumer-facing destination site that seeks to leverage its relationships with merchants, national marketers and local marketing entities including LivingSocial (deals), Restaurant.com (restaurant deals) and now Grubhub (restaurant order out). The site…

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New Research on Cross-Platform Video User Experience

At this week's Advertising Research Foundation annual Audience Measurement 6.0 conference, BIA/Kelsey presented a new research study on the cross-platform video User Experience ("UX") it conducted for the Council for Research Excellence. BIA/Kelsey reviewed well over 100 industry and academic…

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‘The Social Media Management Evolution’ Report

Jed and I haven't been blogging much because behind the scenes we have been researching and writing reports on Social Local Media business models. Those reports are now starting to come out and I am pleased to announce the publishing…

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New LSA Data Show Search in the Lead, but YP Still Matters

Yellow Pages has yielded the top spot for local business lookups to search engines like Google and Bing, but it still holds a significant spot in the local search hierarchy, according to new data released today by the Local Search Association.

The latest “Local Media Tracking Study” shows that search engines rank higher than Yellow Pages (print and digital combined) in monthly reach (67 percent vs. 62 percent), while combined Yellow Pages still has the edge over search in annual reach (84 percent vs. 76 percent). Print Yellow Pages alone, however, has fallen behind search in both annual (78 percent to 74 percent) and monthly (67 percent to 49 percent) reach.

LSA President Neg Norton said in a briefing last week that the study reflects the new direction of the association, which earlier this year changed its name from the Yellow Pages Association.

“This is an example of how the association is changing,” he said. “This is not a Yellow Pages study. It is a more holistic look at the local landscape.”

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Just Dial Raises $10 Million for Geographic Growth

Just Dial, a local search engine company in India, raised approximately $10 million from SAP Ventures and Sequoia Capital Global Equities. The Mumbai-based firm was founded by VSS Mani in 1996 to connect potential buyers of products and services with small businesses.…

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