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Local Retail Poised for Digital Expansion

Retail SMBs are more poised than their counterparts in other verticals to adopt sophisticated digital advertising and marketing. This is clearly shown by BIA/Kelsey's Local Commerce Monitor ™ (Wave 18) survey of small businesses. Retail SMBs are already highly oriented to…

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Entertainment Value: SMBs Have it Too

SMBs in the entertainment vertical love video advertising. We're talking movie theaters, event venues, catering, on-demand performers*, etc.. As is conducive to their craft, they're big fans of online video, particularly website and YouTube videos. They're also big on cable…

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Go Daddy Go

GoDaddy's IPO is a success by just about any standard. Yesterday's IPO price of $20 per share was eagerly welcomed by the market, which proceeded to bid up the price 31% in the first day of trading. [NASDAQ GDDY] For…

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The Who and Why of DIY

After putting the final touches on the Do-It-Yourself (DIY) report from our latest Local Commerce Monitor™ survey of SMBs, I sat down* to write this blog post. This report is a view of SMBs that told us they prefer a…

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Franchises as a Vanguard of the SMB World

Franchises are a distinctive and vibrant SMB segment. By almost every metric, franchises act differently from the overall SMB population. Franchises tend to "live large" -- they do things in a big way, starting with ad spending. At an average…

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When SMBs Start to Blossom

As a group, SMBs with 2-9 employees have a distinctive profile that in many respects lies between the profiles of VSBs (Very Small Businesses - those with only one employee) and medium-size and larger-size SMBs. In some ways, SMBs in…

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What's Behind Google's Domains Play?

"Google Domains" is now open for business. The search giant's decision to wade into the world of domains registration is a logical extension of its growing suite of business apps and services, many of which are focused on SMBs. Another…

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What’s Behind Google’s Domains Play?

"Google Domains" is now open for business. The search giant's decision to wade into the world of domains registration is a logical extension of its growing suite of business apps and services, many of which are focused on SMBs. Another…

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A Double First for Social Media

As we prepare for our annual September conference (watch out, New Orleans) we are starting to release the data from our Wave 18 Local Commerce Monitor (LCM) survey, just "in from the field" a few weeks ago. The data we…

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