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Google Brings Video to AdSense

Google announced today that it will allow the publishers in its AdSense network to have YouTube videos planted on their sites, while sharing revenues for related advertisements (this has been a closed pilot program since May and is now available…

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YPG Ramps Up Relationship With Google

Canada's Yellow Pages Group announced this morning that it will expand its relationship with Google to become the first Canadian-based reseller of Google AdWords. This is a significant escalation of YPG's relationship with Google, which basically involved sharing content with…

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Another GOOG-411 Billboard

GOOG-411 billboard sightings are getting to be as common as iPhone sightings (see recent TKG Client Inquiry Brief, Google Starts Advertising 800-GOOG-411). The most recent was found by Danny Sullivan on Lombard Street in San Francisco. But beyond being just…

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Speaking of the Industry Standard …

To follow up on Peter Krasilovsky's post on former Industry Standard editor Jonathan Weber, The New York Times reports that the defunct bubble era mag will be resurrected. This comes weeks after fellow "new economy" magazine Business 2.0 announced that…

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Finding the 'Ultimate' Local Ad Model

An interesting panel today at the SMX Local & Mobile conference attempted to find this elusive animal, although Ingenio CMO Marc Barach warned the audience at the onset not to expect the question to be answered because an answer doesn't…

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Yellow Book Partners With AgendiZe

Today, Yellow Book made it official and announced its deal with AgendiZe, with the aim of adding word-of-mouth functionality to the Yellowbook.com IYP. Here is a copy of the release. The company has also recently rolled out a video ad…

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Idearc Buys ‘Localsearch.com’

Idearc Media announced today that it has acquired the URL Localsearch.com from AmericanTowns.com and has made an investment in AmericanTowns.com, a network of community-based Web sites. The deal totals US$3.3 million, plus "deferred purchase consideration." Idearc is clearly looking to…

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Idearc Buys 'Localsearch.com'

Idearc Media announced today that it has acquired the URL Localsearch.com from AmericanTowns.com and has made an investment in AmericanTowns.com, a network of community-based Web sites. The deal totals US$3.3 million, plus "deferred purchase consideration." Idearc is clearly looking to…

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Marchex Releases Local Search Report

Marchex released a report today that examines some of the opportunities in local search. The report is written on a basic level to educate a general marketplace on local online media and advertising (while not being overly promotional of Marchex).…

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